What you searched
Mr. Clean — All-Purpose Cleaner
The mascot was deliberately designed as a genie at P&G's own direction. A 2014 NYT obituary for original illustrator Richard Black quotes P&G's communications manager: the company wanted "magic from a bottle" represented by a genie, and the artist was directed to draw one. Genies/jinn originate in Arabic and Islamic folklore.
documented · company's own marketingVerified swap
Branch Basics — All-Purpose Cleaner Concentrate
Co-founder Allison Evans states in a published interview, "we share a common faith, which we all fall back on," and founders discuss their Christian faith on the Thriving Beyond Belief podcast.
documented · self-stated by companyUnlock above to activate
Not the right product? Search again →
AD PLACEMENT — 728×90 responsive slot